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FreshLime named Top 100 Red Herring finalist

Last week Utah-based FreshLime was named a finalist in the Top 100 Red Herring awards as one of the most innovative technology companies in North America. FreshLime is a cloud-based business and marketing automation platform designed to help service based professionals acquire, retain, and engage with local customers.

Red Herring has been selecting the most exciting and promising start-ups and "scale ups" since 1995. Finalists are evaluated individually from a large pool of hundreds of candidates based across North America and selected using twenty major criteria underlying the scoring process. They include, among others: the candidate company's addressable market size, its IP and patents, its financing, the proof of concept, trailing revenues and management's expertise. Each company goes through an individual interview after filling out a thorough submission, complemented by a due diligence process. The list of finalists includes the best performing, most disruptive, and prominent companies of that year.

This unique assessment of potential is supplemented by a review of the company’s actual track record and standing, which allows Red Herring to see past the “buzz” and make the list a valuable instrument for discovering and advocating the greatest business opportunities in the industry. During the several months leading up to the announcement, hundreds of companies in the fields of security, cloud, software, hardware, big data, life sciences, mobile and others completed their submissions to qualify for the award.

“We are honored to be included on the short-list prior to the Top 100 companies announcement,” said Jay Bean, CEO and founder of FreshLime. “Red Herring award winners have been known as disruptors in various segments of technology, and we feel validated with this recognition as the most game-changing technology solution servicing the home service industry today.”

More students to have access to computer programming classes

The College Board and Code.org announced an alliance to expand access to and increase student diversity in computer science courses across America. The new partnership will make computing accessible for all students and empower them to develop skills critical to many 21st century careers.

According to the College Board, only 2.4 percent of college students will graduate with computer science degrees this year, despite a current total of 600,000 open positions with pay that averages 85 percent higher than the national median wage. Minority groups and women are the least likely to access or pursue a computer science education.

In an effort to bridge this gap, the College Board and Code.org have recently partnered to expand access to and increase student diversity in computer science courses. This new partnership provides instructional materials, training and funding for school districts to expand access to Exploring Computer Science and the new AP Computer Science Principles course.

The College Board and Code.org will encourage schools to administer the new PSAT 8/9 assessment as a way of identifying more students, particularly those from traditionally underrepresented groups, for enrollment in these new courses.

Through the partnership between the College Board and Code.org, the hope is that many schools will begin offering high-quality computer science courses that will expand the diversity of students who develop interest and readiness for critical 21st century careers that require computing skills.

"Before leaving high school, every student deserves the opportunity to learn computer science and understand how it can help them lead in any career, regardless of whether they want to be software engineers or not," said co-founder and CEO of Code.org Hadi Partovi. "Code.org is excited to work with the College Board to extend this opportunity to students of all backgrounds and inspire more underrepresented students, especially women, to pursue bright futures using computer science."

For more information visit www.collegeboard.org.

Karissa Neely reports on Business & Community events, and can be reached at (801) 344-2537 or kneely@heraldextra.com. Follow her on Twitter: @DHKarissaNeely

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