Toilet humor has somehow found its home in Utah County-based advertising, with such products as Poo-Pourri, the Illumibowl and the Squatty Potty.

Squatty Potty has continued its reputation of bowel-based humor with the release of the latest ad promoting its “Unicorn Gold.”

Unicorn Gold is very similar to other bathroom sprays such as Poo-Pourri or even Febreze, though you spray Unicorn Gold before you see a man about a horse. But where this unique spray differs is in the spray’s chemical makeup.

According to the people with Squatty Potty, Unicorn Gold has actual colloidal gold in the spray, which reacts with sulfur after you’ve done your business.

“We had a unicorn fart golden rainbows into a bottle, and now we’re selling it to you,” says the princely actor.

Unicorn Gold and Squatty Potties are available online and at many local retailers such as Target and Bed Bath & Beyond.

Mobile users can view the video here.