As fraud threats continue to evolve, Soft2Bet has taken a bold and effective approach to keeping its platforms secure. Under the leadership of Uri Poliavich, Founder and CEO, the company has prioritized innovation not only in user experience and gamification — but also in fraud prevention. Recognizing that growth attracts risk, Poliavich and his team made it their mission to protect both players and partners by embracing smart automation.

As Soft2Bet’s user base expanded across multiple jurisdictions, so did the sophistication of fraud attempts. From bonus abuse to chargebacks and fake accounts, the pressure on fraud teams intensified. Manual reviews quickly became unsustainable, threatening operational efficiency and regulatory compliance. To stay ahead, the company implemented SEON, an advanced AI-powered fraud detection solution — and the results were game-changing: a 40% reduction in manual reviews, stronger compliance frameworks, and improved operational performance across the board.

The Challenge: Scaling Security While Growing Fast

With Soft2Bet’s rapid growth came new vulnerabilities. The company faced several critical challenges:

• Slow, manual fraud reviews creating operational bottlenecks

• Abusive behavior via fake accounts affecting bonus integrity and financial reporting

• A rise in chargebacks and identity-based fraud increasing compliance risk

• Lack of automation limiting fraud team scalability

Despite having an ISO 27001-certified security environment, Soft2Bet needed a smarter, faster, and more data-driven approach to fraud detection.

The Solution: AI-Powered Risk Intelligence with SEON

Following a thorough assessment of industry tools, Soft2Bet selected SEON for its automation, scalability, and precision. Key capabilities included:

• Real-Time Risk Scoring: AI instantly flagged high-risk users, slashing manual review volumes by 40%

• Behavioral & Data Analysis: SEON evaluated email addresses, phone numbers, IPs, and device signals to confirm identity and intent

• Full Lifecycle Protection: From registration to login and transaction, fraud threats were blocked at every touchpoint

The Impact: Efficiency, Compliance, and Confidence

Since integrating SEON into its systems, Soft2Bet has seen clear and measurable benefits:

• 40% fewer manual fraud checks, allowing teams to focus on high-value investigations

• Lower chargeback rates, improving relationships with payment partners

• Stronger compliance posture, ensuring readiness for audits across all regulated markets

• Frictionless integration, preserving seamless onboarding and gameplay for users

What’s Next: Smart Security as a Strategic Advantage

Soft2Bet’s fraud prevention journey is far from over — and the company has no plans to slow down. With AI now at the core of its security strategy, the group is doubling down on proactive protection, real-time detection, and scalable trust.

“SEON was the missing piece in our fraud prevention puzzle. Their automation tools improved efficiency, reduced fraud rates, and allowed our team to focus on strategic improvements.”

— Uri Poliavich, Founder and CEO, Soft2Bet

By embracing intelligent automation and aligning with best-in-class technologies, Soft2Bet is not just keeping fraud in check — it’s setting a new benchmark for secure, compliant, and future-ready iGaming operations.