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Provo mayoral candidate Marsha Judkins talks to the editorial board at the Daily Herald in Provo on Tuesday, Oct. 14, 2025.

Jared Lloyd, Daily Herald

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In this undated photo, children and parents trick-or-treat in downtown Provo.

Courtesy Provo City

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With a unique city limit shape and a large population of varying demographics, several distinct areas make up Provo.

This is reflected in the city’s five neighborhood districts, each of which elects its own City Council representative.

Provo mayoral candidate Marsha Judkins recently sat down with the Daily Herald, where she addressed issues facing the city, including ways to better connect the five neighborhoods of Provo.

This is the second story recapping the interview with Judkins.

The west Provo resident said she has felt “less of a community vibe” throughout the city and believes there is often a divide between the north, west and south sides and the college student population.

“I would love as mayor to do things that would unite our community a little bit more, where we could see each other and see each other’s issues in different areas. Because sometimes we don’t even understand each other,” she said.

Judkins proposed holding more events in downtown Provo and suggested bringing back the Rooftop Concert Series, a popular summer music festival that ended in 2019.

“It also could be used to create downtown as a destination, right? I loved the concert series. I brought people from all over, and we all were just having a good time,” she said.

Judkins suggested offering more events on the west side of town that would attract people from other parts of the city, including potential open-air concerts at the Epic Sports Park.

“I have talked to people in the east who don’t even know people west of Geneva Road,” she said. “And I don’t blame them; there’s nothing to go to.”

She credited certain existing city events that have strong turnouts, including the Provo Art Stroll and the Provo Farmers Market, and said they prove people are looking for something to do.

“When I talk about events, we’ve got so many college students, they would love to have an event every single night, right? Have some kind of nightlife,” she said.

Her thoughts extended beyond the entertainment realm. She brought up how each neighborhood district holds its own meetings and said there could be better collaboration between the districts to help each recognize their needs and how they impact the entire city.

“We don’t cross those issues, and I think it might be nice to bring those neighborhoods together at times for a neighborhood meeting,” Judkins said. “Here’s what the challenges are in this neighborhood; here’s what we’re proposing.”