Health and Wellness: Could biometric automation make us healthier?
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As biometric payments go mainstream, an unexpected side effect might be emerging: Your sales teams may become the healthiest workers in the building.What if the technology that speeds up your checkout could also speed up your health? As biometric payments go mainstream, an unexpected side effect might be emerging: Your sales teams may become the healthiest workers in the building.
Having gained popularity during the COVID pandemic, biometric automation is quickly moving from sci-fi to your neighborhood store aisle.
Industry giants like Visa and Tencent and hardware innovators like Ingenico and Fujitsu Frontech North America are rolling out pay-by-palm technology. These systems read unique patterns in your veins and the dynamic flow of hemoglobin to authenticate transactions faster and more securely than cards, cash or passwords ever could — and in mere seconds. (Creepy, but cool.)
Beyond convenience, here’s an intriguing twist: Could this technology inspire healthier lifestyles for commission-based sales teams?
Studies show that 72% of consumers prefer biometrics as a more secure method for verifying identity, rather than using passwords. As more companies adopt biometric technology, experts estimate a 20% growth rate in the global biometric technology market by 2027. While we see growth in the B2C markets, what about within the company’s revenue operations and the health of the teams themselves?
Let’s explore how hemoglobin is the lifeblood of this technology and examine how the physical condition of your sales teams lies at the heart of multipronged incentives for healthy hearts and wallets.
How hemoglobin connects health and paychecks
First, let’s cover the science: Hemoglobin is a protein in your blood that carries oxygen from your lungs to the rest of your body. It’s a silent health marker that, when displayed in levels, can reflect your fitness, nutrition and even underlying conditions. Palm vein authentication measures hemoglobin flow to confirm identity.
While the system doesn’t currently reject a payment for “low hemoglobin,” it’s not hard to imagine a future where biometric systems become part of corporate wellness programs.
For sales teams whose commissions are tied to biometric transactions, there’s an indirect incentive:
- The tech literally needs your blood flow to function.
- If palm scanning becomes a daily part of the job, whether to authenticate customer sales, log into systems or process commissions, awareness of hemoglobin levels and circulatory health could naturally increase.
- In the future, companies may start linking wellness benefits and sales performance tools, creating a win-win scenario for employee health and revenue tracking.
The sales commission angle
In industries adopting pay-by-palm, transaction volumes are expected to surge. That’s good news for commission-based sales teams — as long as their tracking systems can keep up.
“As biometric systems become more integrated with commission tracking, I envision that this could create fascinating wellness incentives for sales teams,” says Nomfuneko Mbhashe, a data management analyst and commissions expert at Fullcast. “If your paycheck processing literally depends on healthy blood flow, there might be an indirect motivation to maintain cardiovascular health.”
Mbhashe adds, “At Commissionly/Fullcast, we’re always thinking about how technology evolution affects sales team dynamics — and this intersection of biometric authentication with commission systems could create an interesting scenario where ‘staying healthy’ becomes part of staying competitive.”
At Fullcast, we are exploring the innovations that support real-time commission visibility, transparent splits and historical performance data. At this rate, these features will be non-negotiable as biometric-enabled sales accelerate.
And here’s where it gets interesting: If your paycheck depends on the speed and accuracy of a biometric system that reads your hemoglobin, you might find yourself more motivated to keep your circulatory system in peak shape.
Think of it as “cardio for commissions.”
Picture a future where sales tech and wellness intersect
Consider the possibilities sales tech and wellness could provide in incentive programs. The overlap of biometric automation and health metrics could lead to a number of benefits:
- Performance and wellness bonuses: Imagine sales teams earning extra commission when hitting both sales goals and wellness benchmarks.
- Real-time health nudges: Did you know work-related illness costs companies over $225 billion each year? If the scanner detects unusual blood-flow patterns, it can prompt a health check before serious health issues escalate.
- Team health challenges: Combine sales competitions with fitness goals for double rewards.
Biometric automation is changing the way we pay, verify and track sales. But its reliance on hemoglobin opens a fascinating possibility: The same technology that speeds up transactions could also spark a quiet revolution in workplace wellness.
This innovation puts “tapping” your card to shame. In the future, your palm might open the door to a healthier, more prosperous career.
The next time you see someone scan their palm to pay, remember: You’re witnessing more than a transaction. You’re seeing the future of work, where technology doesn’t just track performance — it could inspire it.
After all, in the biometric economy, your best investment might not be in your portfolio — it might be in your cardiovascular health.
J’Nel Wright is the content director and social media manager at Fullcast, a Silicon Slopes-based, end-to-end RevOps platform that allows companies to design, manage and track the performance of their revenue-generating teams.